content preparation services
ODG handles the content preparation of media assets and produces high quality, creative and engaging on-air TV commercials and promotion trailers. We've developed efficient production processes that minimise cost without compromising quality.
Our expertise covers all areas of on demand television:
- Developing brands across multiple platforms and formats
- Producing award-winning on-screen promotions
- Managing creative content for on demand and iTV services
- Creating and managing metadata
- Managing broadcast, on demand and iTV scheduling
Content Preparation Centre
ODG controls dedicated encoding and editing suites, and a large media library. The CPC is located in London's largest TV transmission site, which is also Europe's biggest transmission and post-production location.
CPC functions include:
- Ingesting tape-based or digital content and metadata. This is to create primary assets for encoding and promotion production for distribution to VOD servers, promotion channels and EPG/VPG and IP displays
- Post production activity creating video and still images, and text promotion material
- Collating assets, workflows and contracts through digital asset management and other content management systems
- Providing advanced transactional and subscription reporting platform for suppliers and customers
- Multi-lingual capability for European content ingest
- Integrated controlling software




